Why business SMS?
98% of text messages are read within 3 minutes. In a competitive marketing landscape, that’s an impressive figure. And with 94% of the UK population owning a mobile phone, SMS marketing continues to be one of the most powerful ways to get in touch with your target audience.
It’s highly personal and effective – especially when delivering personalised messages, and offers with short timescales. The ability to reach your customers on a device that they always have with them is invaluable – and needs to be considered as part of your communication strategy.